The theme for Raisel's Pick-Your-Mix Launch Mailer had a 90s DJ inspired feel, but also needed to feel fun and enticing to all ages. I wanted to make something that could be interactive, so the whole box design was a DJ booth. Recipients could make spin art disks, attach them to the top of the box and pretend to DJ away. The mailer also came with a Raisels inspired 90s Spotify playlist to play as you enjoy the mix of flavors.

 

Raisels Pick-Your-Mix Campaign included a box design, social media giveaway, online social ad campaign and was such a treat to work on.